Points with Purpose.
Rewards that Matter.
ERNr is the built-in member loyalty programme inside Nudgr. No third-party app. No extra cost. Just a loyalty loop that keeps members coming back.
Most businesses focus on getting new members.
ERNr rewards the ones you already have.
Acquisition is expensive. A new member costs you $200–$400 in marketing before they walk through the door. Keeping an existing member engaged costs almost nothing — but most gyms have no system for it. ERNr is that system.
Earn. Redeem. Reward.
Three things that work together to keep members loyal.
Members earn points for showing up
Every meaningful action earns points — automatically. No extra app. No manual tracking. Points appear in the member's ERNr balance the moment the activity is logged.
Members redeem from a catalogue you build
You define every reward — what it is, what it costs in points, and how many are available. Members browse the catalogue and redeem directly. You stay in control of the liability at all times.
You see the full liability picture in real time
ERNr tracks every point issued and every redemption. Your dashboard shows outstanding points, total liability in dollars, and how many members are enrolled — live, no spreadsheet needed.
ERNr closes the loop between loyalty and revenue
Every retention metric improves when members visit more consistently. ERNr gives them a reason to — and Nudgr measures the result.
Members with an active points balance are 4× less likely to cancel than those without.
Enrolled members average 67% more visits per month than non-enrolled members in the same programme.
ERNr is included in every Nudgr plan. No integration fees, no loyalty platform markup.
Members see their points, balance, and rewards — all in one place
ERNr surfaces in the member portal: current balance, recent earning activity, and the full rewards catalogue. Members can track progress toward their next reward and redeem directly — no separate app required.
You define the catalogue. Members love it.
Add any reward, set the point cost, and optionally cap the quantity. Some examples wellness businesses use:
One complimentary one-on-one session with your coach, trainer or therapist. Works for gyms, yoga, pilates, martial arts.
One complimentary float or recovery treatment. High perceived value, zero marginal cost — and members talk about it.
Bring a friend for a free week. The friend becomes your next member — higher conversion than a day pass.
One complimentary massage, adjustment or wellness treatment. Redeemable at your business — you define what qualifies.
Access to your premium recovery or sauna facility. Reward consistency with recovery — members who recover come back.
T-shirt, water bottle, yoga mat, resistance band — whatever fits your brand. Members wear it, others notice.
ERNr is included with
every Nudgr plan.
Start your free trial — credit card required, but you won't be charged for 30 days. Activate ERNr from the dashboard and your first loyalty programme is live in minutes.
Start your free trial →30-day free trial · Credit card required · You won't be charged for 30 days